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Book Trailer VIDEO Creation (FAQ)

Here is a Book Trailer Video created by us for a crime fiction/thriller novel – The Archers Revenge by Destination Infinity. This is a short 45s trailer video that can be uploaded to Youtube, Facebook, Instagram, WhatsApp, and most social networks. It can even be embedded in a website/webpage. Here are the Frequently Asked Questions...

Learn Anything Online for Two Full Months: Free of Cost!

Ultra-Specialization is a necessity nowadays. There is only one way to achieve it – Continuous Learning. I have tried multiple online learning platforms like LinkedIn Learning, Udemy, etc. While the former has great courses, the subscription cost is high. The latter requires you pay per course but is a hit-or-miss – you ought to know...

LTD(s) – Limited Time Deals – Worth it? NO!

If you are in the marketing or creative fields, I guess you’d have come across many LTDs – Limited Time Deals. Products and Services that presumably cost multiples of tens of dollars per month are released for a one time (low) price of $29, $39, $49 USD, or whatever number catches their fancy. The catch?...

Social Beat’s “Design Beat” – Hackathon on Road Safety

I went to participate in Social Beat‘s “Design Beat”, a one-day Hackathon to promote road safety, on Nov. 1, ’19. We were divided into teams of 3-4 and were given a brief on design thinking and our task for the day. We were expected to brainstorm ideas, shortlist one idea and develop a small prototype...

B2C Youtube marketing event highlights: social beat & hello meets

View this post on Instagram A post shared by Rajesh K (@wowsuper_net) on Sep 20, 2019 at 4:41am PDT Today I had the opportunity to attend “How to do B2C Youtube Marketing” workshop organized by HelloMeets at Social Beat office, Chennai. Here is a summary of the learnings from there. This is a very broad...

Why advertisers should consider content discovery platforms like taboola

Why advertisers should consider content discovery platforms like taboola

Native Ads or Content Discovery Platforms like Taboola have become a viable alternative to search engine advertising and social media ads. When links to your content is placed on large and reputed publishers websites, it can enhance the viewer perception of your brand. Whether Content Discovery Platforms are able to give you a lower CPC...

Teaser & Promo Video for an Exhibition

Teaser & Promo Video for an Exhibition

Here is a short teaser video made by us for an upcoming event – an exhibition. This is a short video (around 40s) that conveys the message through creative usage of text, brochure and a call-to-action. The upbeat music that creates anticipation for the viewer is also important, and a suitable one was used in...

Create an Animated Bar Graph

Create an Animated Bar Graph

  A bar graph is a great way to show comparison between your data. While a plain graph is fine, you can also try animating your bar graph to not only make it look better but also to make the viewer notice and recollect more of your presentation data.   Generally, when a slide or...

Timeline Video (Made for You)

Timeline Video (Made for You)

Creating a Timeline video is a great way to introduce your business to the world. It’s basically a timeline graph that is animated, and shows the key points over the life of the company – each year or a few important years from the year of inception. An example timeline video made by us for...

Business Introduction Video is better when You Talk to Viewers

Business Introduction Video is better when You Talk to Viewers

Above-embedded is a Business Introduction Video that we made. It features me talking to the viewers directly while also showing informative text for a visual reinforcement of the oral message, where required. Here is a similar video (click) with just text conveying the same message without me talking directly to the viewers. Although sufficient, it doesn’t...