Why are Characters Important in an Animated Explainer Promo Video?

Why are Characters Important in an Animated Explainer Promo Video?

Have you noticed that all major ads made by big ad agencies mostly feature models? That’s because viewers like to see other people, their emotions, and their expressions. Portraits of people, especially their faces, instantly attract the attention of viewers.

That’s why, it’s important to use characters in an animated explainer/promo video too. After all, you are making the video to reach your target audience who are people – right?

When you use characters, it’s possible to show emotions like pain, happiness, etc. This is important as people tend to associate themselves with the character’s emotions they see in a video. That’s important to make people appreciate and remember your product/service better.

Here is a character-centric Animated Explainer Promo Video I made (Example):

If you want to know more about how an animated explainer/promo video can help position your product/service better with your prospects, click here.

If you want to make affordable animated explainer/promo videos for your product or service, get in touch –

Contact: Rajesh K, Email – wowsuper.net[at]gmail.com or Submit the contact form on the home page (click).

Character-based animated explainer video/promo video.